Gov. Andy Beshear announced the launch of “New Kentucky Home,” an initiative designed to attract more people to visit and settle down in the commonwealth.
At Thursday’s Team Kentucky Update, Beshear says the commonwealth is seeing a rise in tourism and now is a key time to spotlight what Kentucky has to offer to tourists and folks looking for their forever homes.
Beshear says the initiative will reintroduce Kentucky to the world and serves to increase economic investments, attract and retain talent and increase tourism across the state.
Beshear also wants Kentuckians to get excited about the initiative and is inviting them post about their love for the state on social media with the hashtag #NewKentuckyHome. Those who make a post with the hashtag from December to May have the chance to win a free vacation to a Kentucky state park. Winners will be announced monthly at Team Kentucky Updates.
More information about the initiative is available at newkentuckyhome.ky.gov.